Compare
DJAX AdServer vs Revive Adserver
Revive Adserver is a popular free, open-source ad server and a great place to start. DJAX AdServer is for when you need programmatic, video, mobile and support that open source alone doesn't give you.
Side by side
How they compare
A fair summary based on publicly available information. Check each vendor's current terms before you decide.
| Revive Adserver | DJAX AdServer | |
|---|---|---|
| License | Free, open source (GPL) | Commercial license or full source code |
| Hosting | Self-hosted | Self-hosted or managed by DJAX |
| Display ads | Yes | Yes |
| Mobile in-app (SDK, MRAID) | Limited, via tags | Yes, SDK and MRAID |
| Video and CTV ad pods | Basic, via plugins | Yes, VAST, VMAP and pods |
| Header bidding | Via plugins or custom work | Built-in module |
| SSP, exchange and DSP | Not included | Available modules |
| Support | Community forums; paid help from third parties | Vendor support, training and SLAs |
| Scaling to high volume | Depends on your own tuning | Architected and tuned by DJAX for high volume |
Verdict
Which one fits you?
Stay on Revive if…
- You mainly serve display ads on your own sites
- Your volumes are modest
- Your team is comfortable maintaining open-source software
Move to DJAX AdServer if…
- You need mobile, video, CTV or programmatic
- You run an ad network with many publishers and advertisers
- You want vendor support and predictable performance at scale
Already on Revive?
Extend it today, upgrade when you're ready.
DJAX has built plugins and custom features for Revive Adserver users around the world. If Revive still fits, extend it. If you've outgrown it, DJAX AdServer takes your campaigns, zones and history with you.
- Revive plugins for header bidding, CTV/DOOH, mobile, AI and anti-fraud
- Custom Revive development and fixes
- Full migration from Revive to DJAX AdServer
| Campaign | Status | Impr. | CTR / VCR |
|---|---|---|---|
| Spring Launch · Display | Live | 2.1M | 0.42% |
| App Install · In-App | Live | 1.4M | 1.10% |
| Pre-roll · CTV | Pacing | 860K | 96% VCR |
| House · Native | Paused | — | — |
FAQ
Common questions
Is DJAX AdServer based on Revive Adserver?
DJAX AdServer is DJAX's own commercial platform. DJAX also has deep Revive Adserver experience, building plugins and running migrations for Revive users worldwide, which makes moving from Revive straightforward.
Can I keep Revive and just add features?
Yes. If Revive covers most of what you need, DJAX's Revive plugins add capabilities like header bidding, CTV/DOOH, mobile and anti-fraud. When you outgrow it, you can move to DJAX AdServer.
How hard is it to migrate from Revive?
DJAX migrates advertisers, campaigns, banners, zones and statistics from Revive, and can run both side by side during the switch.
See DJAX AdServer on your own use case.
Tell us your formats, volumes and where you want it hosted. We'll walk you through a live demo and send a quote for your edition.