AI optimization add-on
Let the data make the next decision.
Predictive models trained on your own delivery data help set floors, pace budgets, pick creatives and forecast inventory, and your team stays in control of every rule.
Why it matters
Your data, working for you.
An ad server records millions of decisions a day. The AI module turns that history into better next decisions, using your data inside your own environment.
- Dynamic floor price recommendations
- Budget pacing that adapts to traffic
- Creative and offer rotation toward what performs
- Inventory and revenue forecasting
- Anomaly alerts for delivery and revenue drops
Capabilities
Practical AI, not a black box
Yield optimization
Recommend floors and priorities that raise revenue without hurting fill.
Smart pacing
Spread delivery so campaigns hit their goals without running out early or under-delivering.
Creative optimization
Shift weight toward creatives and offers with better CTR or conversion.
Forecasting
Predict available inventory and revenue so sales can book with confidence.
Anomaly detection
Flag sudden drops in fill, eCPM or delivery before they cost you a day's revenue.
Explainable rules
See why a recommendation was made, and approve, adjust or automate it.
FAQ
Common questions
Does the AI use my data to train shared models?
No. Models run on your deployment and learn from your own data, which stays in your environment.
Can I turn automation off?
Yes. Every optimization can run as a recommendation for your team to approve, or be automated with limits you set.
Do I need a data science team?
No. The module ships with ready-made optimizations, and DJAX's engineering team can build custom models for specific goals.
See DJAX AdServer on your own use case.
Tell us your formats, volumes and where you want it hosted. We'll walk you through a live demo and send a quote for your edition.