Deliver a wide range of ad formats such as such as inline ads, overlay ads, companion ads and much more with the dJAX video adserver platform using different delivery methods that include Progressive(HTTP), Streaming(RMTP) and Third party VAST tag. dJAX video adserver equipped with the unique HLS feature offers uninterrupted video streaming even during poor data connection. The video ad formats are delivered through player that support the delivery such as JW player, HTML player and Flow player.
Linear video ads are the ads, typically in video format that interrupt streaming video content much like a TV commercial. They can play before (pre-roll), during (mid-roll), or after (post-roll) the streaming content. Linear ad formats can be accompanied by a companion ad, or they can include an interactive component.
This type of video ads runs simultaneously with the video content, usually in the form of an interactive banner ad in an overlay. Clicking on these ads generally pauses the content and either a full player ad is shown or the user is taken to an advertiser’s website. The Ad duration can be configured as per requirement.
Companion Ads are served with Linear or Nonlinear ads, but are displayed outside the video player. They can serve as a leave-behind on the page after the video ad has ended and enables an engaging experience to the user. A Companion Ad is commonly displayed as a standard banner or rich media ad, but can also be a skin that wraps the video ad experience.
The advertiser has the option to define the count of impressions per hour.
Target the users of a specific browser they use like Safari, Chrome, Firefox, Internet Explorer, Opera, etc.
Target users of specific locations like city, state, country, etc
Target the users of a particular OS both on computer and mobile like Windows, iOS, Ubuntu, Linux, etc.
The ad is delivered to users at a particular time of the day considering a dynamic time zone.
Target users who fall under a particular segment like age, gender, ethnicity, language, etc.
Video streaming without any buffering interruption is what HLS is all about. Irrespective of the internet connection speed best quality video is by HLS using adaptive bitrate. High definition video sent by advertiser can be played to the end user in spite of bad internet connectivity. When the user encounters a “dead zone” in which their quality of service declines. So during that period if an advertiser sends high definition video to a user, it will buffer without playing. HLS player can detect this decline in bandwidth and begin delivering lower-quality video chunks at this time. HLS streaming reduces buffering, stuttering, and other problems. A perfect feature for amplifying the impact of video creatives. Whenever there is bad internet connectivity there is high chance of false impression count without the user seeing the ads. This can be totally avoided with the aid of HLS feature, as the speciality is to deliver uninterrupted video creatives even during bad internet times.
Get accurate and instant statistics of campaign based on geography, environment, websites, and ad engagement. Use our clear insights and explicit values to know the performance of your video ads, also includes a bunch of sorting options.